Coachella Valley Region Economic Development Strategy

Chapter Four: Coachella Valley Competitive Analysis Strengths, Weaknesses, Opportunities and Threats (SWOT)

Strengths

Weaknesses

• Job Creation Focus: Strong emphasis on job creation as a primary goal. • Infrastructure: Recognition of the importance of infrastructure to support economic goals. • Quality of Life: High quality of life and amenities attract residents and visitors. • Healthcare Facilities: Excellent healthcare facilities attract retirees and create economic opportunities. • Affordable Real Estate: Relatively affordable housing and commercial/industrial real estate. • Geographic Proximity: The region is close to major markets, and it has available land for growth. • Cultural Assets: Rich cultural scene with A-list concerts and events. • Intellectual Capital: Wealth and intellectual capacity among affluent retirees and seasonal residents. • Tourism: Strong tourism opportunities with casinos, entertainment venues, and festivals.

• Utility Infrastructure: Inadequate water and power infrastructure to support growth. • Development Costs: High costs for infrastructure passed on to developers. • Climate: Intense heat and potential extension of the hot season due to climate change. • Seasonal Economy: Seasonality of the economy poses challenges for industry diversification. • Human Capital Flight: Young people leaving the region for better career opportunities. • Regulatory Environment: State taxes and regulations are a disadvantage for business retention and attraction. • Traffic and Transportation: Potential traffic gridlock and need for more public transportation options.

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