RCEDA 8.5x11 Report d3

With 7,000 attendees, 500 screenings, 300 exhibitingdistributors and the industry’s largest Conference series, AFM is the pivotal destination for independent filmmakers and business people from all over the world. Participants may viewmore than 500 screenings of 300+ films – 29 new films every two hours – the majority world or U.S. premieres. Titles range frombig budget blockbusters that will be released by the major studios to lower budget art and genre films recognized at international film festivals. American FilmMarket An annual event that takes place in Santa Monica, CA each year in the fall is the American Film Market (AFM). Riverside County Film Commission partners with Great Palm Springs CVB/Film Oasis to promote our region to filmproducers/locationmanagers and production companies by exhibiting throughout the 7 day filmmarket. TheAmerican FilmMarket is theworld’s largestmotion picture business event . Over 7,000 industry leaders converge in Santa Monica for eight days of deal-making, screenings, conferences, networking and parties. Participants come from more than 80 countries and include acquisition and development executives, agents, attorneys, directors, distributors, festival directors, financiers, film commissioners, producers, writers, the world’s press and all those who provide services to the motion picture industry. Unlike a film festival, the AFM is a marketplace – with over 200,000 square feet of exhibition space – where production and distribution deals are closed. In just eight days, more than US$1 billion in deals will be sealed – on both completed films and those in every stage of development and production.

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